Privately owned and based in Eugene, Oregon, Coconut Bliss has been operating since February 2005. The company values ecological and social sustainability and is committed to using organic and ethically produced ingredients of the highest quality. The company's products are USDA certified organic and Non-GMO Project verified. Coconut Bliss produces the most delicious, highest quality plant-based frozen desserts made from real, simple ingredients. īliss Unlimited, LLC (DBA Coconut Bliss) is a leading brand of plant-based frozen desserts. As we continue to increase product innovation and expand distribution, we want our new consumers, along with our loyalists, to immediately understand what the brand stands for, and why it stands out amongst the pack.”įor more information on Coconut Bliss and their range of products, please visit. “This rebrand, inspired by the company’s roots in sustainability, clean ingredients, and high taste standards, spotlights the brands key differentiators in the space. Karp, Founder and Chief Executive Officer, HumanCo. “Coconut Bliss is in the midst of an acceleration in growth, as it continues to cement its standing as a nationally, and soon to be globally recognized brand,” says Jason H. HumanCo aims to bring back trust and quality in consumer products by investing in and incubating mission-driven companies that help consumers live healthier lives. This rebrand and new product launch falls roughly eight months after mission-driven holding company, HumanCo, acquired a majority stake in Coconut Bliss. They will retail for $6.99 and $8.99 respectively. The cups are available in two flavors, Dark Chocolate, a dark and sultry option, and Madagascan Vanilla Bean, a creamy and smooth pocket-sized delight. Cups of Joy, Coconut Bliss’s first ever single serve ice cream indulgences, are perfect for consumers looking for a convenient and delicious plant-based treat. With vanilla as its base, the ice cream is jam-packed with cookie dough, fudgy ribbons and chocolate confetti. Legendary Cookie Dough is an epic new pint offering. In tandem with the rebrand, Coconut Bliss is rolling out two new ice cream offerings, perfect for consumers looking for fun and healthier options to satisfy their sweet tooths. This rebrand is the culmination of our brand pillars and better tells the story of who we are as a company, who we have always been, and paves an intentional path to the future.” “Our purpose was to create the most delicious and sustainable ice cream out there. “Coconut Bliss wasn’t made with one type of consumer in mind,” says Kim Gibson Clark, Chief Executive Officer, Coconut Bliss. The characters, created in collaboration with Olimpia Zagnoli, are now featured across Coconut Bliss’s range of products. The rebrand introduces consumers to Coconut Bliss’s totally blissed-out family of characters which were inspired by the company’s diverse fans. There is no “bliss” quite like ice cream, and the brand is weaving that joyful human sentiment throughout their new initiatives. From vegan to dairy lovers alike, Coconut Bliss serves as a delicious answer for ice cream lovers everywhere. The Coconut Bliss brand identity was built around the idea of spreading bliss through a range of products that cater to all types of consumers. The brand is committed to changing how consumers have historically perceived plant-based offerings, by making plant-based products that taste great for consumers across the board. By taking a personable approach to the redesign, Coconut Bliss strives to connect with consumers on a deeper level through an increased emphasis on inclusivity, sustainability, and positivity. Eugene, Oregon, Ma(GLOBE NEWSWIRE) - Coconut Bliss®, a leading brand of plant-based frozen desserts, is unveiling a fresh and vibrant new look for its entire portfolio of plant-based ice cream products this March.
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